Meet EWIB Member   Melissa Lewis - Personal Brand, Image & Empowerment Specialist- Founder of Style Confidante

1. TELL US ABOUT YOUR ROLE AND YOUR BUSINESS.

I’ve always had a ‘can do will do’ attitude. I love working with brilliant women to make things happen.

My passion is empowering business women to have greater confidence and presence. This means that they can not only be remunerated according to their skills and qualifications but also really enjoy what they are doing and feel valued. Nothing makes me happier than seeing my clients’ faces when they realise their full potential.

I’m a busy mum of two kids and run my own business and I wouldn’t have it any way.  I never really switch off but exercise, particularly running, is my sanity saver. 

2. HOW DO YOU OVERCOME CHALLENGES AND OBSTACLES? 

I’m a realist and a solution finder. Sometimes things happen and it may not be what you’d hope for or expect but that’s just an opportunity to respond, rather than just react. We can’t control everyone or everything around us but we can change our mindset.

It’s really important not to take things so personally. When obstacles present and there always is in business, I like to think that things happen for a reason. It’s all about taking the time to refocus and get on with things.

3. WHAT IS YOUR BUSINESS MANTRA?

Walk the talk! I will never advise my clients anything I haven’t done ten times over. My whole business is based on trust, integrity and strong connections. To build those relationships I have to make sure that I practice what I preach.

4. WHAT ARE YOU MOST PASSIONATE ABOUT IN YOUR ROLE / BUSINESS?

I love connecting with like minded business women to transform ideas into action. I’m passionate about helping women commercialise their strengths and talents.  

About ….   My journey to become one of Australia's leading personal brand and image experts started very early on, through my involvement in the famil couture business.  Realising my passion for helping business women unleash their potential and feel great, my career then blossomed further with the retail giant The Westfield Group.  Over the course of a decade, I worked with thousands of women who were professionally talented and accomplished, but struggled with their confidence, personal brand and their ability to commercialise their talents.

Identifying a gap in the market, I decided to combine my skills and passion with my corporate experience, Bachelor of Business (property) and Image/Style accreditation to launch Style Confidante in 2011.

Style Confidante is dedicated to empowering intelligent, savvy and driven women to have greater confidence, presence and influence in a competitive business environment. We specialise in helping females in financial services, law, IT and other heavily dominated by males to remain feminine and leverage their personal brand and unique skills.

Recent clients have been leaders from CBUS Superannuation, Ernst & Young, Amex, Law institute of Victoria, Victorian Chambers of Commerce, Telstra, KPMG, Eventbrite, Nova Radio, Hall and Wilcox, Shinewing Australia and many more.  With my team of experts, we conduct 1:1 consultations, image makeovers, group workshops, women's leadership programs and keynotes.   www.styleconfidante.com.au

 

Meet our member Frances Genovesi -  Laser Therapist and owner SKINROOM

TELL US ABOUT YOURSELF AND YOUR ROLE /YOUR BUSINESS

I am a busy professional mother of twin four year old boys. We love the outdoors and make the most of what the Bayside area has to offer.  I'm constantly on the look out for treatments in wellbeing for internal health and have spent most of the last 15 years updating myself on anti ageing treatments for our external appearance. I'm passionate about helping my clients look their best no matter what their age.

 

HOW DO YOU OVERCOME CHALLENGES AND OBSTACLES?

I believe the best way to overcome obstacles and challenges is to take a step away occasionally and examine what the obstacles are and see how changing my attitude changes the obstacle. 

 

WHAT IS YOUR BUSINESS MANTRA? 

My skin philosophy  is to help clients improve their skin health and function in a subtle way without obvious signs of cosmetic treatments.  I combine cosmetic treatment types to get the best outcome. My secret is to give clients a more youthful impression so they step out confidently to show off their skin.

 

 WHAT ARE YOU MOST PASSIONATE ABOUT IN YOUR ROLE / BUSINESS?

I spent a large part of my career working along side cosmetic surgeons as a laser therapist. In my clinical experience l was exposed to many skin conditions, complications and allergies as well as the many solutions. My experience with laser therapy brought me overseas to the US where l worked with surgeons in California. 

If you would like to find out more about Frances and her amazing treatments visit  www.skinroom.com.au or info@skinroom.com.au or connect with me on https://www.facebook.com/skinroombrighton